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Cool Menthol Shampoo Ad — AI Image Prompt

Creates a high-energy vertical Head & Shoulders-style cool menthol shampoo campaign poster for social media advertising. - AIPinMaker

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Cool Menthol Shampoo Ad
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Prompt

{"type":"vertical shampoo advertising poster","brand":"{argument name=\"brand name\" default=\"head & shoulders\"}","product":{"name":"{argument name=\"product name\" default=\"Cool Menthol\"}","bottle":"large white anti-dandruff shampoo bottle at lower right with glossy cobalt-blue flip cap, blue brand logo, mint leaves and ice cubes on the label, water droplets on the plastic, standing on a wet reflective blue surface with crushed ice and mint around the base"},"campaign":{"headline":"{argument name=\"headline text\" default=\"STAY COOL.\"}","subheadline":"{argument name=\"subheadline text\" default=\"24H MENTHOL FRESHNESS\"}","call_to_action":"{argument name=\"call to action\" default=\"TRY NOW\"}"},"scene":{"subject":"athletic young man in a white sports shirt with blue shoulder accents, wet neck and hair, head turned slightly upward; the face is intentionally covered by a centered square blur/censor block in muted gray-brown and blue tones","environment":"explosive icy blue studio background with splashing water, shards of ice, glowing electric blue light streaks, mist, condensation, and high-contrast cold menthol energy","mood":"fresh, powerful, sporty, premium, cooling, anti-dandruff scalp-care campaign","color_palette":"deep navy, electric blue, icy cyan, bright white, silver highlights"},"layout":{"format":"portrait 2:3 commercial social ad","logo":"top right: head & shoulders swirl logo with white brand wordmark","main_headline":"left half: enormous condensed bold uppercase white textured letters reading STAY on top and COOL. below, partially behind water spray","background_repeated_words":{"count":2,"positions":["mid-right behind model","lower-left behind icons"],"text":"COOL FRESH ACTIVE CLEAN MENTHOL CONTROL","style":"dark blue stacked uppercase block text, low contrast"},"product_position":"lower right foreground, overlapping subject torso","offer_badge":"small NEW label before HEAD & SHOULDERS COOL MENTHOL above the CTA","cta_button":"bottom left: white rectangular TRY NOW button with dark blue text and right arrow","availability_line":"bottom left below CTA: small cart icon and text Available Online & In Stores","website_footer":"bottom center: www.headandshoulders.com and ADVANCED SCALP CARE • 2026 EDITION"},"benefit_icon_row":{"position":"lower third above offer badge","count":4,"style":"thin white line icons inside a dark translucent blue rounded rectangle divided into four columns","items":[{"label":"ANTI-DANDRUFF","icon":"shield with check mark"},{"label":"COOL MENTHOL","icon":"snowflake"},{"label":"24H FRESHNESS","icon":"24h circular arrow"},{"label":"SCALP PROTECTION","icon":"shield with scalp/diamond symbol"}]},"typography":"bold condensed athletic sans-serif for headline, clean modern sans-serif for product and footer text, all caps for promotional copy","lighting":"dramatic rim light on wet hair and shoulders, bright blue backlight bursts, glossy reflections and sparkle highlights","rendering":"photorealistic composite advertising photography, ultra sharp product packshot, dynamic frozen water motion, high saturation, professional FMCG campaign design"}37

Prompt breakdown

Subject
athletic young man in white sports shirt with blue accents and blurred face, large white anti-dandruff bottle with cobalt flip cap, mint leaves and ice on label, water droplets on plastic
Style
photorealistic composite advertising photography, ultra sharp product packshot, dynamic frozen water motion, high saturation FMCG campaign design
Lighting
dramatic rim light on wet hair and shoulders, bright blue backlight bursts, glossy reflections and sparkle highlights
Composition
portrait 2:3 format, logo top right, enormous headline left half, product lower right foreground, benefit icons lower third, CTA bottom left with availability line and website footer
Mood
fresh, powerful, sporty, premium, cooling, anti-dandruff scalp-care campaign

Remix ideas

  • replace the gray-brown blur with a transparent ice-textured overlay that still hides identity
  • move the bottle to the left side so it overlaps the giant STAY COOL. letters
  • change the repeated background words to a single large faint COOL MENTHOL stamp across the entire blue mist area

Reference images

Cool Menthol Shampoo Ad reference
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How to use this AI Image prompt template

  1. AiVideo Maker stepOne1
    Copy the prompt — grab this template’s prompt and negative prompt.
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    Pick a model — choose a recommended AI model for the best match.
  3. AiVideo Maker stepThree3
    Generate — open the studio with one click and create your result.

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FAQ

Why place the product bottle on a wet reflective surface with crushed ice?
The setup visually reinforces the 24H menthol freshness claim by showing condensation and ice directly interacting with the bottle's glossy surface and label details.
What is the purpose of the four benefit icons in the lower third?
The thin white line icons inside the dark blue rectangle quickly communicate anti-dandruff, cool menthol, 24h freshness, and scalp protection without cluttering the explosive main scene.